Not Just Advertising Sandals.

We partnered with Indosole, to help hone their brand strategy and develop more incisive creative work. We began by getting under the bonnet of all their data and media channels. This unlocked some great insights into who was really buying their products, and how they could then hone creative work to engage these audiences in new markets.

After guiding the development of a clearer brand strategy, the output was a campaign that delivered significant improvements in creative impact.